Back to personas

Create custom persona

Roll your own AI alter-ego. Fill in as much or as little as you want — anything you skip just leaves that aspect of the persona open-ended.

Identity

Who this persona is.

A short job title. The AI uses this when answering 'who are you?' and to anchor its tone.

What other attendees see in the meeting list. The AI also answers to this name when addressed.

Voice & character

How this persona speaks and what they sound like.

Write this as if you're describing a real person's vibe and habits.

e.g. 'Says: conversion rate, ICP, JTBD. Never says: ladders to, best-in-class, synergy.'

Scope

When this persona engages and when they stay quiet.

Expertise

Frameworks, methodologies, or concepts this persona knows by name. The AI uses these as analytical lenses when relevant.

One framework / methodology per line. The AI references these by name when they're the right lens. Leave blank to skip — the AI still has broad general knowledge.